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Artificial Intelligence, Ethics, and Everyday Marketing is a groundbreaking book that delves into the intricate and unexplored intersections of AI, ethical considerations, and the evolving world of marketing. In an age where artificial intelligence is not just a buzzword but a fundamental part of our daily business practices, this book emerges as a crucial guide for professionals, academics, and enthusiasts alike.
Imagine a world where your shopping preferences are predicted with uncanny accuracy, where ads seem to read your mind, and where marketing campaigns are increasingly personalized. This is the world of AI-driven marketing—a world that Artificial Intelligence, Ethics, and Everyday Marketing brings into sharp focus. The book doesn’t just explore the technological advancements in AI; it delves into the ethical quandaries that these advancements pose. How much personal data is too much? Where do we draw the line between effective marketing and invasive surveillance?
Written by a marketing veteran, the book offers a balanced and insightful perspective. It navigates through the complex terrain of AI in marketing, from the algorithms that power recommendation systems to the ethical implications of data privacy and consumer manipulation. Each chapter is a blend of real-world examples, cutting-edge research, and thoughtful analysis, making the book both engaging and informative.
For the marketing professional, this book is a treasure trove of ideas on how to harness AI ethically and effectively. For the ethically conscious reader, it provides a critical look at the responsibilities and challenges that come with the use of AI in everyday business practices. And for anyone fascinated by the role of AI in our daily lives, it offers a compelling glimpse into a future that is already here.
Artificial Intelligence, Ethics, and Everyday Marketing is more than just a book; it’s a conversation starter, a thought leader, and a roadmap to the future of ethical AI in the world of marketing. As you turn its pages, you’ll be invited to question, to learn, and to envision a world where AI and ethics coexist harmoniously in the realm of marketing.
ASIN : B0CNWC544H
Publisher : Newell111 (November 22, 2023)
Publication date : November 22, 2023
Language : English
File size : 7833 KB
Simultaneous device usage : Unlimited
Text-to-Speech : Enabled
Enhanced typesetting : Enabled
X-Ray : Not Enabled
Word Wise : Enabled
Print length : 131 pages